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SERVICE LINE 08

Comms & disinformation response

In a contested event the first false account of what happened is usually published before your first true one. Speed comes from having written it already, and from a verification chain that lets you say something accurate within the hour.

VERIFICATION
TWO-SOURCE CHAIN
CHANNELS
STAFF / PRESS / REGULATOR / MARKET
REHEARSAL
LIVE, HOSTILE
01

ILLUSTRATIVE
FALSE ACCOUNTSPREADS WITHOUT WAITING FOR FACTSYOUR ACCOUNTHOLDING STATEMENTPRE-CLEAREDSTAFF FIRSTINTERNALVERIFIEDTWO SOURCESPUBLISHEDALL CHANNELS0 MIN15 MIN30 MIN45 MIN60 MINSPEED COMES FROM HAVING WRITTEN IT ALREADY
02

4 STAGES
  1. Holding statement library

    Pre-written and pre-cleared for each scenario class, so the first hour is spent confirming facts rather than drafting.

  2. Verification chain

    Who confirms an operational fact before it is said publicly, and how that is recorded.

  3. Hostile narrative playbooks

    The three stories an adversary would tell about you, and the evidence that answers each.

  4. Internal first

    Staff hear it from you before they hear it from a feed. Everything else follows from that.

WHAT YOU LEAVE WITH

  1. 01Cleared holding statement library by scenario
  2. 02Verification chain with named confirmers
  3. 03Hostile narrative playbooks with evidence packs
  4. 04Channel matrix and sequencing rules

THE QUESTION WE OPEN WITH

ANSWER IT OUT LOUD
NEXTIncident command structureOne command model your whole group uses, from board to shift lead.

Written, tested,and left readyto execute

Not advice and not a document. The plan is installed, rehearsed on shift, and handed over in a state it can be run in.

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